Publications & Resources

FINALLY! Here is THE book that field sales reps and manufacturers have wanted and needed ...

Outsourcing the Sales Function ... The Real COSTS of Field Sales, by Erin Anderson and Bob Trinkle

"Reading this book could save your company million$ ..."

Outsourcing the Sales Function provides a complete model for assessing any company's sales function, whether direct or outsourced. Authors Erin Anderson and Bob Trinkle combine their 50 years of experience and research on field sales to produce the first definitive, rational and practical analysis of utilizing manufacturers' reps. They also deliver the tools (including the Cost Calculator© on an accompanying CD-ROM) to measure the benefits and true costs of going to market through reps versus a direct sales force. The result is a powerful resource to help both reps and manufacturers answer questions about the value and effectiveness of going to market through reps ... no matter who's asking!